ShowTrust vs Shoutout.so
Shoutout (now at shoutout.io) is a lean testimonial tool with a Twitter/X-friendly import flow, sold mainly as a one-time license: $199 for up to 3 websites, or $15/mo. ShowTrust has a free-forever tier, Pro at $4.99/mo per project slot, a lightweight no-iframe widget, and built-in CTA analytics. Here's the honest comparison.
Shoutout is well-loved in the indie/creator world for one good reason: it's small, focused, and good at capturing tweets as social proof. Its pricing page now lists a one-time $199 license for up to 3 websites with unlimited video and text testimonials, or $15/mo month-to-month; there's no free plan or free trial listed, just a 7-day money-back guarantee.
ShowTrust sits in the same lane with a different model: a free tier with no testimonial limit for one project, and Pro at $4.99/mo per project slot. The widget is a small (under 8 kB) script that renders without an iframe and is styled to match your brand. Both tools import tweets by URL; the honest trade is that Shoutout's Twitter/X flow has been around longer and a one-time license can work out cheaper over several years.
| Feature | ShowTrust | Shoutout.so |
|---|---|---|
| Free tier | Unlimited testimonials, 1 project | None listed (7-day money-back) |
| Monthly plan | $4.99/mo per project slot | $15/mo (up to 3 projects) |
| One-time license | — | $199 for up to 3 websites |
| Text testimonials | ||
| Star ratings | not listed | |
| Hosted collection page | ||
| Embeddable wall of love | ||
| Lightweight widget (no iframe) | Under 8 kB script | embeds |
| Curate (pin / hide / edit) | approve & publish | |
| Impression & CTA analytics | not listed | |
| Install via AI agent (Claude skill) | — | |
| REST API | not listed | |
| X/Twitter testimonial flow | Post import + X autofill at submission | Import from mentions & bookmarks |
| Video testimonials | Pro | |
| Bulk / CSV import |
Pick ShowTrust when
A free-forever tier with unlimited testimonials — Shoutout lists no free plan
$4.99/mo per project slot vs Shoutout's $15/mo
A small (under 8 kB) widget, no iframe, styled to match your brand
REST API and AI-agent install (Claude skill)
Built-in impression & CTA analytics on every plan
Pick Shoutout.so when
A one-time $199 license — no subscription to keep paying
Up to 3 websites on one license or one $15/mo plan — ShowTrust charges per extra project
A longer-running Twitter/X import flow, including your mentions and bookmarks, plus LinkedIn and Product Hunt imports
Longer track record in the indie/creator community
Pricing
ShowTrust Free covers one project with unlimited testimonials and a small credit link you can switch off; Pro is $4.99/mo or $49.99/yr per project slot. Shoutout's pricing page lists a one-time $199 license (up to 3 websites, branding removal as a one-time add-on) and a $15/mo month-to-month plan (up to 3 projects, branding removed), both with unlimited video and text testimonials and a 7-day money-back guarantee; no free plan or free trial is listed. Pricing verified November 2026 — check shoutout.io for current plans.
If you want a lean wall of love you can start free, yes — ShowTrust covers collection, curation, tweet and CSV imports, and embedding with an uncapped free tier for one project and Pro at $4.99/mo per project slot. If you'd rather pay once and never subscribe, Shoutout's $199 lifetime license is the model built for that.
For a single site, usually. ShowTrust is free for one project, and Pro is $4.99/mo (or $49.99/yr) per project slot. Shoutout lists $15/mo or a one-time $199 for up to 3 websites, so if you run several sites for years, Shoutout's lifetime license can come out cheaper.
Yes. Paste a tweet URL and ShowTrust imports the text, author and date for you to review; customers can also autofill their name, handle and photo from X when they submit. Shoutout's tweet flow has been around longer and can pull from your mentions and bookmarks.
Yes. The ShowTrust widget is a small (under 8 kB) async script that renders in your page without an iframe and is styled to match your brand. If page weight matters to you, measure both embeds on your own page.
Hosted submission page + embeddable wall of love. Free plan forever — no card to start.
A focused wall of love versus Senja's full platform. Lower price and an uncapped free tier, with fewer import sources, no translation and no team seats.
An even leaner, lower-cost wall of love with unlimited free testimonials and unlimited video on Pro — Famewall still wins on audio, review schema and team seats.
The lightweight alternative to the category veteran — free for one project, $4.99/mo per project slot on Pro, with unlimited video. Honest about where Testimonial.to's AI and transcription still lead.