ShowTrust vs Tagembed
Tagembed is a social-wall aggregator — Instagram, TikTok, Google Reviews, and many other sources rolled into a single feed widget. ShowTrust is purpose-built for testimonials: collect, curate, and embed, with a free tier and Pro at $4.99/mo per project slot. Different tools for different jobs — here's the honest comparison.
Tagembed is a social-media wall: aggregate posts from Instagram, Facebook, TikTok, YouTube, Google Reviews and other social and review platforms into one feed and embed it on your site. Its free plan caps at 300 views/mo with 1 feed and Tagembed branding; paid plans run $19/mo (Starter), $39/mo (Growth, $29/mo billed yearly) and $99/mo (Advanced, $79/mo billed yearly), with views, feeds, update frequency and moderation scaling by tier.
ShowTrust isn't trying to aggregate social feeds. It's a dedicated testimonial tool — a hosted collection page, curation, and a lightweight, no-iframe wall of love widget styled to match your brand, with an uncapped free tier for one project and Pro at $4.99/mo per project slot. If you want one tool that pulls in tweets, IG posts, and Google reviews side by side, that's Tagembed's job. If you want testimonials your customers wrote for you, displayed as a wall of love on your own terms, that's ShowTrust.
| Feature | ShowTrust | Tagembed |
|---|---|---|
| Free tier | Unlimited testimonials, no view cap | 300 views/mo, 1 feed, branding |
| Entry paid plan | $4.99/mo per project slot | $19/mo (Starter) |
| Top paid plan | Pro: $4.99/mo per project slot | $99/mo or $79/mo yearly (Advanced) |
| Purpose | Testimonial collection & display | Social-feed aggregator |
| Hosted testimonial collection page | Review forms & QR (Starter+) | |
| Text testimonials | via review sources or review forms | |
| Star ratings | via review sources | |
| Embeddable wall of love | via social wall | |
| Lightweight widget (no iframe) | Under 8 kB script | embeds |
| Page-view metering | — | |
| Curate (pin / hide / edit) | moderation (Starter+) | |
| Impression & CTA analytics | Views; clicks on Starter+ | |
| Install via AI agent (Claude skill) | — | |
| REST API | Enterprise only | |
| Aggregate social & review feeds | — | 15+ social, 10+ review platforms |
| Rating schema | — | Starter+ |
| Video testimonials | Pro | via source platforms |
Pick ShowTrust when
Purpose-built for testimonials: hosted collection page, curation, branded wall of love
No page-view metering on any plan — Tagembed's free plan stops at 300 views a month
A small (under 8 kB) widget with no iframe, styled to match your brand
REST API on every plan and AI-agent install (Claude skill) — Tagembed's API is Enterprise-only
Built-in impression & CTA analytics tied to your testimonials
Pick Tagembed when
Aggregates 15+ social and 10+ review platforms (Instagram, TikTok, YouTube, Google Reviews, etc.)
Better fit if your social proof lives on third-party platforms rather than direct testimonials
Moderation, shoppable feeds and rating schema on paid plans
Established product with a wider library of widget templates and feed types
Pricing
ShowTrust Free covers one project with unlimited testimonials, no page-view metering and a small credit link you can switch off; Pro is $4.99/mo or $49.99/yr per project slot. Tagembed is free up to 300 views/mo and 1 feed, then $19/mo (Starter, billed monthly), $39/mo or $29/mo billed yearly (Growth), and $99/mo or $79/mo billed yearly (Advanced), plus custom Enterprise plans, with views, feeds, update frequency and moderation scaling by tier. Pricing verified November 2026 — check tagembed.com for current plans.
Only if what you actually want is a testimonial wall, not a social-feed aggregator. ShowTrust collects testimonials directly from your customers and displays them as a branded wall of love, free for one project or $4.99/mo per project slot on Pro. Tagembed pulls in posts from Instagram, TikTok, Google Reviews, and other social sources — that's a different job.
Yes. ShowTrust Pro is $4.99/mo (or $49.99/yr) per project slot versus Tagembed's $19/mo Starter, $39/mo Growth and $99/mo Advanced ($29 and $79 a month billed yearly for the last two). ShowTrust's free tier is also uncapped on testimonials and not metered on page views.
No, that isn't ShowTrust's job. ShowTrust collects and displays direct testimonials — text, video, ratings, with optional X autofill at submission — and can import individual X posts and App Store reviews. If you need to embed Instagram or TikTok feeds, Tagembed is the right tool.
No. ShowTrust doesn't cap page views on any plan, including the free tier. Tagembed scales pricing by monthly views and feed count.
Hosted submission page + embeddable wall of love. Free plan forever — no card to start.
A focused wall of love versus Senja's full platform. Lower price and an uncapped free tier, with fewer import sources, no translation and no team seats.
A free-forever wall of love vs Shoutout's $199 lifetime license. Tweet and CSV imports on both and built-in analytics — Shoutout wins if you'd rather pay once for 3 sites.
An even leaner, lower-cost wall of love with unlimited free testimonials and unlimited video on Pro — Famewall still wins on audio, review schema and team seats.